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Decades of experience as optical strategists and specialists with leading companies

We’ve managed multi-million-dollar budgets globally and achieved substantial savings year on year, while adding consistent and credible value. We’ve taken under-performing product lines and transformed them. We’ve worked with the world’s leading optical players and brands to deliver true value for our businesses.
We’ve kept a keen eye on emerging trends and on the disruptive impact of technology and made sure we’re ahead of the curve on innovation. We are the trusted and acknowledged specialist in all our markets.

Long-established relationships with some of the world’s leading optical designers and manufacturers

We work with strategic suppliers in 11 countries and with customers in 18 countries. We’ve worked with many of them for years, always with the focus on what we call
the 4 Cs:

  • Capability – can they deliver to the right quality, at the right time, and at scale every time?
  • Credibility – are they trustworthy, reliable? Do they deliver on their promises?
  • Culture – do we believe in the same things, do we share the same values?
  • CSR – is the way they work ethical and sustainable for the people who work for them, and for the planet?
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Frames

  • Design, manufacture and supply of prescription frames
  • Own brand/white label ranges for your brand
  • Affinity Eyewear collection
  • Global and local brands
  • Eco range, 100% recycled materials
  • Global brand licencing
  • Cases and cloths, sustainably sourced
  • Design, manufacture and supply of stylish Ready Readers

Sunglasses

  • Design, manufacture and supply of sunglasses
  • Manufacture and supply of your Own Brand / In-House range
  • Supply of global Designer Ranges
  • Special selection of Affinity Eyewear collection – both fashionably stylish and suitably sun protective
  • Special design service for specific markets

Retail environment

  • Inspirational retail design delivering attractive display solutions
  • Store layout design
  • POS / POP display manufacturing
  • Retail Technology solutions
  • Project management and store fitout

Supply chain

We work alongside your team to develop and deliver a strategic approach to:

  • Product design and supply
  • Brand licensing, marketing and creative
  • Logistics and planning
  • Clinical technology –
    instore and online
  • Cloud-based software for product subscription and online sales
  • Economic, social and corporate governance

Technology

Digital technology is fuelling disruption and innovation in optics just as it is in the rest of our lives. Changing consumer behaviour and better data – as well as government focus on clinical efficiency and safety – creates new opportunities for our clients in prevention, intervention and care.
That’s why we partner with global leading-edge developers and suppliers to keep ahead of the curve, enhancing the clinical journey for your customers.

Contact lenses

  • Latest technology – all brands
  • Own brand/white label to enhance your brand and margins
  • Affinity Eyewear lenses
  • Excellent partnerships with leading manufacturers
  • Lens care and dry eye products, branded or white label

Lenses

  • Latest technology ophthalmic lenses – single vision and multifocal
  • Modern technology coatings – blue light and anti-reflective, polarised, colour-reacting
  • Lab equipment – advice, specification, sourcing and supply
  • Lab design, layout and operations

Frames

  • Design, manufacture and supply of prescription frames
  • Own brand/white label ranges for your brand
  • Affinity Eyewear collection
  • Global and local brands
  • Eco range, 100% recycled materials
  • Global brand licencing
  • Cases and cloths, sustainably sourced